Press Release
Release Date:
April 1, 2003
Cyveillance Announces Next Generation of Online Brand and Trademark Protection Services
CyWeb Watch & CyDomain Watch Debut With Unique Capabilities That Include 100% Cybersquatting Coverage, Case Management and Ability to Track Redirection Schemes
Arlington, Va., April 1, 2003—Cyveillance®, a private company and leading provider of 100% Relevant eBusiness Intelligence™, today announced the next-generation online brand and trademark protection services that deliver unparalleled worldwide coverage, valuable contextual information about each site found, and a full-featured case management system. The new services empower users to recapture greater amounts of lost revenue due to illegal use of brands and trademarks that are being used by others for commercial gain.
With over 40 million registered domains today and over 20 million live sites, CyWeb Watch™ and CyDomain Watch™ crawl every one of these domains to provide not just cybersquatting infringements, but also uncover unauthorized affiliations, unauthorized use of logos, association with objectionable content, site redirection schemes and many other tactics used by competitors and predators. Service coverage spans all global and country code top level domains (gTLDs and ccTLDs).
In addition, the new Cyveillance services are based upon advanced pattern-matching technology that identifies typo-piracy schemes. These schemes typically capitalize upon common misspellings and typographical mistakes when the user is entering a domain name, sending the individual to unintended sites and thereby diverting traffic and revenue.
The services also provide specific site attributes that allow prioritization of follow-up efforts, such as: whether or not the site is live or parked; engaged in eCommerce; contains objectionable content such as hate, violent language, offshore gambling content or pornography. CyWeb Watch and CyDomain Watch also provide clients with Traffic Data (i.e. the number of unique visitors the identified sites receive monthly), allowing action to be directed to those sites with the greatest impact.
Productivity can be dramatically improved through an online full-featured case management system that tracks, sorts and automates follow-up. The system archives sites, allows user-defined status tracking by caseworker, enables automated email and letters, stores notes on incidents and serves up site registration data for rapid action. The Cyveillance services are secure and accessible 24x7 via a standard web browser.
Cyveillance President and CEO Panos Anastassiadis stated that "Our new CyWeb Watch and CyDomain Watch services demonstrate how to recover significant amounts of lost revenue using an innovative technology that produces quantum leaps in Brand Management efficiency. Cyveillance eBusiness Intelligence is equipping our customers with the knowledge and the systems to take prioritized action for true financial gain."
The new offering draws upon select strengths of Cyveillance's high-end technology and workflow management system, packaged and priced suitably for a mid-level market. The services are offered on a per brand, per trademark basis.
Cyveillance, the leading provider of 100% Relevant eBusiness Intelligence™, provides Global 2000 organizations with high-impact, actionable intelligence drawn from—and delivered securely over—the Internet. Cyveillance configures its proprietary technology with client-specific parameters to locate and categorize unstructured content, transforming the Internet into a critical resource for increasing revenue, improving operational efficiencies and mitigating mission-critical risk. The company lists 20 of the Fortune 50 as customers. For more information, please call 888.243.0097 or visit www.cyveillance.com.